The Curt Jester has a great post on the media coverage of the Pope's new encyclical Spe Salvi. First, he lists headlines that seem like they are typical Curt Jester spoofs, but they are real headlines he is listing. Then, he quotes Tom at Disputations who spoke about the Ginger factor:

"The Ginger Factor, named for a well-known "Far Side" cartoon, is a measure of the ratio of words said to words understood. A dog named Ginger, for example, only understands the word "Ginger" in the sentence, "Okay, Ginger, if you get into the garbage one more time, you'll be spending the night outside." I think most people, not just benighted reporters, experience a high Ginger Factor with most papal encyclicals"